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Content is what we consume everyday in the form of videos, articles, social media posts, newspapers, etc. And since it comes in a huge variety, it is hard. Whether you are writing product descriptions or magazine articles, website content or Pay Per Click ads, there is a large volume of work which is involved, and the repetitive nature of the tasks can literally drain your creativity. Could you give a machine just a few basic instructions and let it generate an engaging copy while you focus on more pressing tasks? Well, now it is quite possible and all the credits go to AI copywriting tools which are powered by machine learning. Let us now introduce you how exactly it works and how it could transform your marketing strategies.

What Is AI Copywriting?

AI copywriting is basically a computer generated writing technique. It is created using natural language processing tools. First of all, you decide what exactly you want to write about. Then you decide the type of content you need. This could be anything right from a blog post to a short advertisement. Post that, you have to set certain parameters for the AI tool as to what you want it to follow. For instance, maybe you decide that you want a social media post advertising a new yoga class. So once the machine receives the instructions, it then generates content based on these very parameters by analyzing some similar pre-existing content from all around the web and processing it into something which is new and plagiarism free. 

5 AI Copywriting Tools for Content Creation

Are you ready to try out some AI copywriting tools? There are a myriad of them out there, but here are the five that we suggest you try first.

CopyAI

Have you got a writer’s block? If not then CopyAI is here to help. Right from brainstorming topics to crafting social media posts, this tool can help you go from stuck to inspired within minutes. You might be wondering how exactly it works, so actually it is a simple enough concept. CopyAI uses a highly advanced machine language model. That model's name is GPT-3 and it is used to produce authentic, human-like copy almost instantly. You just need to select a copy type, offer some words, phrases, and descriptions so as to base content around, and watch CopyAI do the rest. 

One great thing about CopyAI is how simple it is to get going because you only need to provide a few words. It will then generate a copy of it including Instagram captions, product descriptions, and even product value propositions within seconds.

Copysmith

Do you need help scaling your marketing and driving growth through copy? Then don't forget to check out Copysmith. Whether you are a freelancer or you are managing an in-house marketing team, Copysmith will give you the right tools that you need to actually accelerate your growth via tailored marketing and not just create a great copy.

Copysmith boasts a really great range of tools for busy marketing teams as well as copywriters. For instance, if you run an online store, Copysmith will generate a whole FAQ section for you along with unlimited product descriptions. In case you need taglines to boost your brand profile then Copysmith can turn your brand vision into w copy. That copy would be quite engaging and a memorable ad. You can also store all your client copy at one single place.

Wordtune

Are you having trouble saying exactly what you mean? If yes then worry no more because Wordtune can help you get the words right. This AI copywriting tool works alongside you in real time. It helps you rephrase as well as reword your content without sacrificing flow, tone, or even meaning.

Since it is not a fully fledged article generator such as CopyAI, it is best for marketers those who want to write copy and need help in shaping the same. It could tremendously save your time that is spent agonizing over word choice and sentence structure. You could then use that time and freedom to write your content creatively. 

Writesonic

Are you looking for an AI tool that can scale up as your business grows? If yes then Writesonic might be the one for you. “Trained” on successful copy from some of the most popular brands, this AI tool can help you generate everything. Be it landing pages or Facebook ads, it is designed to maximize your chances of ranking well on the search engines. You just simply need to select a template and supply a couple of lines of description. It will then provide you multiple copy samples to choose from.

Wordsmith

Do you depend heavily on data for your everyday decision making? If yes then do check out Wordsmith. This is a platform that generates natural-sounding content based on analyzing large data sets. In this way, you can use it for everything right from journalism to financial reporting. Just like Copysmith, Wordsmith is all about scale too. All you need to do is create a single template, set up a few variables, and then it will generate multiple alternative scripts. For instance, you can write chatbot scripts in order to respond to various complex customer requests or simply write a video game script.

Conclusion

Whether you are a digital marketer or a content writer, AI copywriting tools can tremendously help you scale your content creation. It will help you achieve your business goals. All the above mentioned tools are quite easy to learn and fun to use. The best part is that they produce natural, engaging copy in order to support your content needs. Feel free to reach out to us in case you have any queries regarding the same.